Creating a New Product Category - with Johan Strömberg

In this episode, you will hear about:

• Trust-based leadership and how to set it up without overwhelming people who are not ready for it
• What it takes to create a brand and a new category
• Influence of employee and company behaviors on the productivity and efficiency of a brand
• Building relationships and understanding with customers

 

Enjoy and stay Genius,

Anna

 

Schedule your strategy call here: https://annaliebel.as.me/strategycall

 

Get in touch with Johan here: https://www.linkedin.com/in/johanstromberg/